Sales Tips, News Analysis & More

Your Complete Guide To Launching A New Blog For Your Business

Creating a blog is one of the classic low-hanging fruit you can take advantage of to improve your business website – not only for SEO but for the general user experience. Blogs serve a number of purposes: Additional pages for keywords to rank on the SERP Additional opportunities to create[…]

Everything You Need To Know About: Outsourcing Your Marketing

As an entrepreneur, you can’t do everything. Sure, you may be a jack of all trades, but in order to succeed to your fullest potential focus on what you do well and delegate stuff someone else can do better. Marketing seems to be one of the areas that new[…]

How To Overcome Your Phone Phobia

There are many reasons people have for not wanting to talk on the phone: They are busy and it interrupts their ability to work Anxiety about answering a call from someone they don’t know Have a hard time hearing Not interested in having to chit chat before getting to the[…]

I Wrote A Book, Now What? Marketing Facts To Know Before Trying To Publish A Book

We’ve talked to a lot of people who are looking for help marketing or publishing their book. Since it’s been almost the same conversation each time, we decided to make a list of the basic things you need to know if you want to publish a book, to save you[…]

SEO Basics Everyone Building A Website Needs To Know (Without Having To Learn Anything About Marketing)

By the time they come to me looking for SEO help, it’s always too late. [SEO = search engine optimization, the ability for a site to show higher up on search engine results, like Google, Bing or Yahoo] So many SEO clients insist on coming to me after they’ve already[…]

Why Conversion Rates for Cold Calling Are Worthless

Our Director of Marketing recently made a short video on how salespeople and small businesses can improve their cold calling conversion rate. The post sparked a lot of questions and conversations, so we thought it would be a great opportunity to discuss in greater detail what conversion rates for cold[…]

Sales Tips for Small Businesses: Advice For Everyone

When we give sales advice, we make sure to tailor it to the industry, location, as well as to the client. With all of that specialization in advice, there is always general advice that any business can benefit from. Small businesses often need the most help but have the[…]

How To Find Your Potential Clients

So often, salespeople and small business owners trying to do their own sales, waste so much time and money pitching their services to the wrong market. We’ve met countless people who say their social media content isn’t getting any traction, no one is responding to their emails or LinkedIn messages,[…]

How To Strengthen Your Sales When You Can’t Meet In Person

In-person meetings are an integral part of sales, there’s no way around it. However, nowadays we need to find a way around it, as we don’t have the same opportunities to meet. Sales teams are learning how to make those crucial first touchpoints with prospects that usually happen in person[…]

The Latest Sales Stats You Need To Know

Your client – or rather the sales journey for them to become your client – has undergone significant evolution in recent years. This change has far-reaching implications in sales for your company. We came across an amazing study that analyzes over 100 sales statistics from across the spectrum, from nurturing[…]

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